A Value Added Sales Tool
(Available: Fall 2004). SalesStrat goes beyond the point
where most Customer Relationship Management programs stop.
It not only helps you to better manage your contacts,
but it also helps you to document the value of the services
and products you bring to these customers. The program
then allows the user to identify key personnel within
an organization who are impacted by the value you add,
and shows you how to more effectively sell this value
throughout the organization. Additionally, SalesStrat
shows you how to conduct competitive analyses by customer
and even helps you to develop a unique selling proposition
for each customer.
Developing a Unique Selling
Proposition is a 3-day training course rolled up into
a video set detailing how suppliers of all types can document
and sell their value. It includes 6 videos and a 250 page
workbook. It can be used to train groups or individuals,
allowing them to learn at their own pace. Or, when used
in conjunction with the Train
the Trainer program, it can develop the expertise
in-house to train others within the organization or to
work effectively with customers to show them how you impact
total cost. However you choose to use it, it can effectively
train your people at a very low cost.
Qty:
Train
The Trainer
Train the Trainer for Developing
a Unique Selling Proposition provides you the tools, knowledge
and means to effectively train at your own speed, at your
own location. This program comes with the slides shown
in the video series: Developing
a Unique Selling Proposition and a trainer's manual
that outlines the objectives, main points and exercise
ideas for each slide. Together they allow a company to
develop the in-house expertise to train employees how
to document and sell the value your company adds. It even
comes with a course outline complete with homework assignments
focused on what you do for your customers today.
